5 Key Takeaways About Data and Automation in the Fitness Industry

Over the past few years, there has been a growing adoption of digital transformation and the collection of data digitally in the fitness industry. Consumer data provides powerful insight into trends, preferences, and buyer preferences, not to mention it can help pave the way to success by allowing your club to make data-driven decisions. Club […]

Trust, Freedom, and How to Choose the Right Tech Partner

The fitness industry — perhaps more than any other — lacks experts who understand what tech solutions and tactics can empower clubs to work more efficiently and deliver better member experiences. Without seasoned experts, clubs and gyms often end up turning to and relying on guidance from “experts” who work for the very companies that are trying to sell them their own products, services, […]

The Future of Fitness: Looking Beyond the COVID-19 Pandemic

In March 2020, as the COVID-19 pandemic took hold around the world, gyms and studios closed their doors for months. Many major chains, including Gold’s Gym and 24-Hour Fitness, declared bankruptcy because of the financial impact of the pandemic on their businesses. Other gyms remained open but with vastly different operating models than before.   By […]

GYMS Act Aimed to Provide Financial Relief to the Fitness Industry

hand putting coins in piggy bank

ASF, Club OS, ClubWise, and My PT Hub are proud to join forces with gyms, equipment manufacturers, and our fellow software providers to promote The Gym Mitigation and Survival Act (GYMS Act). Thank you to the U.S. Reps. Mike Quigley (D-IL) and Brian Fitzpatrick (R-PA) for advocating for the bill. It is more important than […]

Digital Trends and Transformations for the Fitness Industry

dumbells in a gym

As 2021 nears ever closer, many gym owners are preparing to fully immerse themselves in what has quickly become a new era for the fitness industry. The pandemic played a huge role in transforming club operators’ priorities and operational systems throughout 2020.  While the need to socially distance was a key driver in many gyms […]

Gym Technology Defined: What is GymTech?

empty gym with equipment

It was mid-January when some of us from Club OS and ASF met outside a warehouse in Littleton, Colo. The purpose was to review the final stages of construction for an enormous tradeshow booth.   Within the two organizations, one a marketing and sales tool and the other a club management and billing solution, there had been talks about combining […]

The Real Value of Member Management

man lifting barbell in gym

Whether you own a fitness center, gym, health club, or another kind of subscription-based business, you know just how important it is to ensure memberships are converted into revenue. A combination of strategic procedures, technological innovations, and skilled individuals are necessary to make this happen. As a whole system, this process is known as revenue-cycle […]

The Benefits of a Customizable Class Scheduler

woman lifting barbell in workout class

On-demand workouts have taken the fitness industry by storm and are now more important than ever with the necessity of virtual classes during a global pandemic. Fitness clubs have been waging with fierce competition from streaming workout providers such as Peloton and Daily Burn. During a pandemic, virtual offerings and tasks such as managing a […]

Reopening: How the Fitness Industry is Moving Forward

woman lifting weights

As we’re all aware, the COVID-19 pandemic has forced fitness clubs in the U.S. to limit or change operations. With the reopening of some cities and states, we wanted to check in with the fitness industry to see how they have been handling these changes. We surveyed our customers and prospects to gain a better […]

6 Tips to Help Transition to Reopening

empty gym with equipment

We all know that the fitness industry has been rattled by COVID-19. Everyone has most likely been affected financially, personally, or mentally in our industry. As we navigate these turbulent times, it’s important that we check-in on one another, help out where we can, and keep our eyes on a brighter future. Our sister-company, GoodTherapy, […]