Digital Trends and Transformations for the Fitness Industry

dumbells in a gym

As 2021 nears ever closer, many gym owners are preparing to fully immerse themselves in what has quickly become a new era for the fitness industry. The pandemic played a huge role in transforming club operators’ priorities and operational systems throughout 2020.  While the need to socially distance was a key driver in many gyms […]

Gym Technology Defined: What is GymTech?

empty gym with equipment

It was mid-January when some of us from Club OS and ASF met outside a warehouse in Littleton, Colo. The purpose was to review the final stages of construction for an enormous tradeshow booth.   Within the two organizations, one a marketing and sales tool and the other a club management and billing solution, there had been talks about combining […]

The Real Value of Member Management

man lifting barbell in gym

Whether you own a fitness center, gym, health club, or another kind of subscription-based business, you know just how important it is to ensure memberships are converted into revenue. A combination of strategic procedures, technological innovations, and skilled individuals are necessary to make this happen. As a whole system, this process is known as revenue-cycle […]